Digital Marketing Tips for Grass-Roots-Companies
123 Marketing offers professional internet marketing services and we understand how overwhelming content marketing can be for entrepreneurs. Here are some tips for Social Media for start up companies and those eager do-it-yourself types.
We recommend, using a combination of sales postings and informative postings.
For example, if every single post you do on a Facebook account is trying to sell something to your audience, you might find that you lose their interest over the long term. Instead, we recommend a combination of informative and interest based posts as well as posts that contribute to your bottom line. Finding the balance is tricky, but if you are a small business owner with your thumb on the pulse of your grass roots business, it should be fairly easy to get the hang of it over time.
Does your Social Media Page have correct address, phone number and unique content?
If not, this is a quick fix that both your users and search engines will appreciate.
Is your logo vectorized?
Make sure to have a vectorized logo file so that you can easily create the different compatible image sizes that each social media platform specifies. For example, the Google Plus Profile Picture is square and other social media platforms are rectangle. Details like this can add a level of professionalism to give you the edge over a close competitor. We recommend having someone create your logo in all of the social media formats, so that when you are creating content you can use them easily in the future.
Do You Want More Followers On Your Facebook, Instagram Or Twitter Account?
At Digital Marketing Nanaimo, we suggest adding a link to your email signature to “LIKE” your page on Facebook. Often, making the information available to potential customers is a key internet marketing strategy because it costs nothing and only has upside.
Do You Want More Reviews On Your Nanaimo Social Media Marketing Accounts?
We recommend asking for reviews in your day to day transactions with customers. If you get a compliment or go out of your way to accommodate a customer, why not ask them to give you a review. Make sure to know that they are satisfied first, so the review is positive, but it’s a completely acceptable social media marketing practice.